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Media Strategist

Media Strategist

ID 
2018-2427
# of Openings 
1
Job Locations 
US-NY-New York
Posted Date 
7/17/2018

More information about this job

Overview

EMX, is a new programmatic marketplace which offers more powerful media solutions across supply, demand and data to publishers, advertisers, ad tech providers and agencies, including increased efficiencies, heightened transparency and an overall lift in ROI.

 

EMX combines the services of an automated global marketplace specializing in direct-to-consumer access through technologies like header bidding, with a leading deterministic data and decisioning platform for advertisers and brands. As an integrated business, EMX gives clients access to a unified supply chain providing access to more audiences on all screens, including TV, OOH, mobile and desktop.

Role

We are looking for an enthusiastic Media Strategist to work in our York office with our Strategy & Planning team and Account Executives through each step of the sales process. 

This is an exciting opportunity to make an impact in a company with a critical position in digital video and mobile video advertising, both of which are the fastest growing categories of digital advertising in North America. If you are passionate about media, thrive in a flexible yet fast-paced environment, and are looking to work with an innovative and dynamic team, this position is for you!

Responsibilities

  • Prepare creative and strategic responses to client RFPs and develop subsequent media plans that meet client specific objectives.
  • Investigate creative, innovative approaches to strategically reach the target consumer.
  • Determine pricing and budget allocations based on campaign parameters and individual client requirements.
  • Assist Account Executives in brainstorming sessions, client calls and strategic meetings.
  • Develop expertise in EMX product offerings and resources.
  • Communicate with internal teams to gain insights on historical campaign performance, inventory availabilities, targeting options, and product updates.
  • Work on special projects of strategic importance at the direction of management.

 

 

Qualifications

  • Bachelor’s degree in Advertising, Marketing or related field.
  • 3-4 years in advertising industry (past agency or ad tech partner preferred).
  • Robust understanding of digital and brand advertising industry.
  • Strategic thinker with the ability to anticipate internal and external needs.
  • Self-starter able to thrive in a past paced environment.
  • Strong attention to detail and excellent organizational skills.
  • Ability to multi-task without allowing performance to suffer.
  • Excellent written and verbal communication skills; ability to build rapport and trust while super-serving our agency partners and internal teams.
  • Very proficient in Microsoft Excel and PowerPoint.
  • Strong desire to learn and grow within the company.
  • Positive attitude and desire to work in an entrepreneurial, innovative environment.